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How do you make a boutique development feel every bit as special as the homes being crafted?

The Hollows

Digital
Brand
CGI

For Wedgewood Homes, we built The Hollows - a brand rooted in craft, storytelling and care.

Inspired by the landscapes and literature of Ashdown Forest just down the road from the homes, we created a timeless identity and assets that captured imagination and signalled quality. From name and logo to CGI, brochure and KERB website, every element was bespoke - just like the homes themselves.

Client

Wedgewood Homes

Services

Brand Identity

Art Direction

KERB

Copy Writing

Digital Design

CGI

We built a brand world inspired by Ashdown Forest - the landscape that once sparked A.A. Milne’s Winnie the Pooh. That sense of wonder, craft and storytelling became our creative compass.

From the name to the logo, every element nodded to heritage and imagination. The Hollows evoked both woodland paths and hidden stories waiting to be told. The visual identity balanced elegance with warmth, using tactile textures, hand-drawn illustrations and classic typography to celebrate craftsmanship and care.

"I think the final brochure is really great. Thanks to all for efforts so far."

Mathew, Managing Director